The younger generations have never known anything different than having a mobile phone and being able to find information and do online processes via the Internet. However, there are plenty of people who will still remember the days pre-internet, a world that is hardly recognisable to today’s technology centric one. The idea that social media did not exist is incomprehensible for many of today’s younger people, who have only experienced the amazing technology that is available today.
It is still quite alarming, regardless of your generation just how quickly technology and the Internet has progressed and changed virtually everything we do. This useful infographic from Top 10 Website Hosting highlights just how far we have come in terms of Internet usage. Look these stats as follow:
One of the most remarkable stats is that over half of the world’s population are now Internet users. Additionally, there are 3.1 billion social media users. Whilst some people may argue that social media has obstructed social interaction of a non-online format, people are choosing to use social media for many reasons. You might say it is the fear of missing out, some say it is nosiness, or the fact that people have less time to go out and be sociable, preferring to keep in touch with friends via social networks. Whatever the rationale behind the current thirst for social media, the stats show just how powerful it is.
Businesses address these kinds of stats by building their digital marketing strategies around them. In 2018, 90% of businesses now actively use social media. Voice search queries have reached over 1 billion per month, which is another area that digital marketers are currently paying a lot of attention to or should be if they are not!
Check more interesting Internet stats at this infographic from Top 10 Website Hosting.